The workshop offered an opportunity to learn more about how Blackmagic’s new URSA Cine Immersive camera and Apple Immersive Video are changing the landscape of cinematic immersive experiences. These groundbreaking technologies are revolutionizing the market, influencing various aspects of productions, including costs, creative potential, and overall quality of experience. The workshop introduced these innovative technologies, facilitated discussions on best practices, and fostered a collaborative conversation about how to navigate this pivotal moment for the medium.
Featured Speakers:
- Michael Smollin, Color Pipeline & Workflow Manager from Blackmagic Design, is a seasoned colorist with over two decades of experience in the film and television industry. Since 2000, he brought his expertise to a wide range of projects, including recent feature credits such as Safety and Rise for Disney+.
- Matt Celia, co-founder of Light Sail VR, discussed best practices on capturing and the post-production workflows needed to deliver stellar immersive content (presentation video available below).
- Sean Lee, CEO of OpenDrives, shared insights on the critical role of high-performance storage solutions in managing the demanding data requirements of immersive video production and post-production workflows.
- Michael Butterfield, CTO of SpatialGen, explained how to overcome the challenges of streaming and live streaming immersive video. SpatialGen took on the heavy lifting of processing and distribution for the new URSA Cine Immersive camera, making real-time immersive delivery easy and scalable.
- Lori H. Schwartz from StoryTech helped guide the way through this new workflow to ensure attendees could deliver the best immersive content possible.
Highlights
Best Practices from Matt Celia of Light Sail VR
Matt Celia emphasized the importance of proper planning when capturing immersive content. He shared insights on the following topics:
- Presence
- Proximity
- Authenticity
- Intimacy in composition
He also discusses why the industry is excited about immersive storytelling and its potential to create more engaging and impactful experiences for audiences.
Participating Organizations
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Light Sail VR is a boutique creative studio pushing the boundaries of immersive storytelling, specializing in creating immersive content with compelling characters and stunning visuals for agencies, brands and consumers. #storyfirst
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Verizon Communications Inc. is one of the world’s leading providers of technology and communications services. Over the last decade, the company has invested in pushing connectivity forward through its commitment to innovation. Verizon Innovation Labs are cutting-edge centers designed to transform the boldest ideas of enterprise businesses into real-world solutions.
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SpatialGen helps customers create and share spatial experiences effortlessly, making it simple for creators to host, stream, and monetize their spatial content and deliver engaging and interactive media to their audiences.
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OpenDrives' high-performance network-attached storage and data management and services solutions have been trusted by major networks, studios, broadcasters, and creatives since 2011. As former creatives ourselves, we are best equipped to help solve the industry's most complex, evolving data challenges with interoperable, flexible, simple, and cost-predictable, economically scalable enterprise-class solutions.
